Should a bride wear a white wedding dress? This is a question that has been asked for decades, and the answer is not as straightforward as you might think. While white wedding dresses have been the traditional choice for centuries, modern brides have more options than ever before.

Choosing a wedding dress is one of the most significant decisions a bride-to-be will make. It's not just about the look and style of the wedding gown, but also the colour.

At Jacqueline Louise Bridal, we cater for all preferences and don’t make our brides conform to a certain style of dress for their big day. Our wedding dress shop stocks a wide array of wedding dresses that are available in various colours to accommodate your individual preferences and character.  

As we enter the 21st century, many traditions and norms are being challenged and questioned. One such tradition is the idea that a bride must wear a white wedding dress. In this article, we will explore the history behind this tradition, its cultural significance, and whether or not a bride should feel pressured to conform to it.  

White wedding dresses


There are several reasons why a bride might choose to wear a white wedding dress. For one, white can be connoted as a symbol of purity and innocence, which makes it a popular choice for brides who want to convey a sense of tradition within their wedding. Additionally, white is a versatile colour that can be paired with just about any accent colour, which means that brides can customise their look without worrying about clashing on their special day.


Another benefit of wearing a white wedding dress on your magical day is that it is a classic look that will never go out of style. If you choose a timeless design, you can be sure that your wedding photos will look just as stunning in 20 years as they do today. The simplicity and elegance of a white dress can also complement any style of wedding, from a simple beach wedding to a formal church wedding.

Should I choose a coloured wedding dress?


Different colours can flatter different skin tones and body types. You can choose a unique dress that complements your skin tone and brings out your best features. Ultimately, the most important thing is for the bride to feel comfortable and confident in her dress. Whether she chooses to wear white or not, the dress should be a reflection of her personal style and taste.

Our wedding dress shop in Stratford will find the perfect wedding gown to perfectly complement your body type and individuality, whether that be a white wedding dress or something unique.  

While this neutral shade has traditionally been the colour of choice for wedding dresses, it can be refreshing to break away from tradition and choose a style that best reflects you.  

Wedding photos  

Finally, a coloured wedding dress can make a bold statement and leave a lasting impression on your guests. It can also create a unique and memorable backdrop for your wedding photos, an incredible opportunity to achieve breath-taking wedding photographs that will again, last for many years to come.

Visit our wedding dress shop  

Whether you would like traditional white wedding dresses or something else takes your fancy, we have the right gowns for you. Book an appointment at this wedding dress shop near me and you will be greeted by a professional team that can help you to find ‘The one!’.  

With each appointment made, you can receive exclusive access to our bridal shop in Stratford-upon-Avon, allowing each bride to freely browse our rails without the pressure of other guests in the bridal studio. A one-to-one wedding dress consultation with our friendly team will establish your favourite styles and enable a bride to try on as many gowns as you wish.

Working with award-winning wedding dress designers to bring our clients the very best gowns that you have dreamed of for your special day. Off-the-peg wedding dresses are also available to those who need a quick solution that doesn’t require them to compromise on exceptional quality.

Look and feel amazing on your big day with the help of Jacqueline Louise Bridal.


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