When it comes to choosing bridesmaids' dresses, there's no denying that the traditional option of all the bridesmaids wearing the same dress can be limiting and potentially overwhelming for a bride that is trying to please her closest individuals.

Jacqueline Louise Bridal is a wedding dress shop in Stratford, Warwickshire that truly understood the need for a universal solution to complement each individual body type and simultaneously continue to align with a bride’s visions. From this, bridesmaids’ multiway dresses were welcomed on our rails.  

What is a multiway dress?  

Multiway dresses can be simply transformed and worn in various ways, allowing each bridesmaid to choose a look that beautifully flatters her body shape and encourages her to feel comfortable for the big day ahead. The top of the dress can easily be adjusted to create different necklines and sleeves for the bridesmaids to feel comfortable in their gowns.

What makes a multiway dress popular for weddings?


The beauty of multiway bridesmaids' dresses lies in their versatility and inclusivity. Each bridesmaid can choose a style that suits her best and accentuates her best features. For example, a bridesmaid with a pear-shaped figure can choose to tie the skirt in a way that cinches at the waist and flows out over the hips, while a bridesmaid with an hourglass figure can choose to tie the skirt to hug her curves. Our bridesmaids dress shop can talk through your options and demonstrate the various ways to style these materials.  

Cost-friendly dresses  

Finding your own dream dress as a bride, let alone your entourage, can be daunting and lead to impulsive decisions and purchasing. Consequently, it can become an expensive mistake to purchase bridesmaid dresses that can’t consider bodily changes or any other factors in the run up to the wedding day. As a result, this can alter the consistency that you are looking for and rack up the spend on dresses that won't be featured in the wedding. Our incredible multiway dresses are interchangeable, so you can experiment the different ideas on your bridesmaids to understand what you like and don't like, minus the need to unnecessarily fork out on gowns that you go on to dislike closer to the big day.  

Not one-size fits all

When searching for bridesmaid dress shops near me, you may find it a challenge to discover a dress that accommodates all sizes, particularly if you are taking the traditional matching approach. At Jacqueline Louise Bridal, we stock plus-size bridesmaid dresses, junior versions and altered, bespoke gowns that can all be made of the same material, an incredible breath-taking aesthetic in the wedding photos!  

Colour & Material

At Jacqueline Louise Bridal, our multiway dresses are available in a wide array of colours, with something to suit everyone. Whether you envision a matching colour scheme or seek tones that will seamlessly fit together, our wedding dress shop can recreate your dream vision that will effortlessly complement the wedding aesthetic you wish for.  

Looking good doesn’t have to come with discomfort, all our gowns are made with the finest quality materials, luxuriously soft spandex jersey material that flows very naturally from the waist guarantees to keep your girls happy for the special day.  

Book an appointment  

Multiway bridesmaid dresses present endless ways to wear elegant, luxurious gowns with no individuals being excluded from looking and feeling great!  

If you want to see the beauty of these dresses first-hand, visit our wedding dress shop in the West Midlands or speak to our team for a friendly expert opinion. With every bridal appointment made, you will have exclusive access to the boutique, a great opportunity to gather your chosen bridesmaids and freely explore the styles of gowns available with a glass of fizz and some nibbles!  


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